About DAUWAU
Daily Active Users & Weekly Active Users are the most important metrics of any Internet Business.
Better DAUWAU can result in better shareholder value if a better "Monetisation Strategy" is in place.
Advisory services
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Team structure : Whether it is in tune with current ad tech developments
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Monetisation Channels : Which channels can be amplified and which new ones to introduce
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Technology : To drive Revenue up
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Marketing : To drive Revenue up
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Content Marketing : To drive Revenue up
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Performance Marketing : To drive Revenue up
About Gurmit Singh
Gurmit Singh is currently the General Manager of Quora for the APAC + MEA geography. He was earlier the India VP & Managing Director of Yahoo
He has his own edtech startup called édpurple'
Known for his Leadership in the Internet – Mobile – Video space, he has first hand experience, significant achievements and vast functional knowledge in Advertising Sales, Advertising Technology, Consumer Marketing, User Acquisition, Consumer Sales, Subscriptions and Product Management.
He has been conferred with an Honorary Doctorate for his outstanding contribution in the Internet + Media & Entertainment space.